Sustainability should support people, our planet, and be profitable. Ian Peterman, leading expert in Conscious Design, legacy branding, and product development, shares his personal experience as well as interviews forward thinkers, designers, and entrepreneurs on how to make a better world through conscious design. Join us for weekly episodes packed with unique perspectives and innovative ideas.
Today Ian welcomes Jessica. She introduces herself in the guest intro and also talks a bit about what her company does and what the main focus is on currently. Jessica then continues to describe how the journey of green products has developed while she was in the industry. Ian and Jessica then continue to talk about some criteria for new materials that have to be met in order for the material to be used and what exactly Jessica’s company looks for. She also describes the process of picking materials for the customer individually and how the process looks. Jessica then mentions that while picking products it is also important to think about how working with the materials look in real life and whether the materials can be used. Jessica also talks a bit about where she sees the market heading in the future. In the guest outro Jessica shares a bit about her course and what can be learned from it and invites people to contact her in case of any questions.
Parts:
0:00 – Guest Intro
5:02 – Market Change
10:53 – Material Criteria
19:10 – Real Life Application
25:10 – Future of the Market
30:18 – Guest Outro
About Jessica McNaughton:
Jessica has twenty years in Sales, Marketing, Business Development and Strategy in semiconductors, engineered materials and most recently sustainable materials.
Know more about Jessica and CaraGreen here:
https://www.linkedin.com/in/jessica-mcnaughton-2499633/
/////////
Want to be a guest? Submit your info here: https://www.petermanfirm.com/conscious-design-podcast-application/
/////////
Want to work with us? Connect with us about your project – https://www.petermanfirm.com/connect/
/////////
Learn about Ian Peterman’s process for developing successful products by downloading the Peterman Method™: https://www.petermanfirm.com/peterman-method/
/////////
👉Subscribe – http://bit.ly/3sG7VEi
🎙 Conscious Design Podcast -: https://www.petermanfirm.com/conscious-design-podcast/
✍️ Conscious Design Blog – https://www.petermanfirm.com/blog/
📘 Conscious Design Book – https://www.amazon.com/dp/B09KNMN9BT
📰 Join our Newsletter for exclusive industry analysis and content – https://www.petermanfirm.com/conscious-design-newsletter/
👉Apply to join the Facebook Group – http://bit.ly/3uNkQWO
/////////
Hosted by: Ian Peterman, CEO and founder of the Peterman Design Firm
Creative Director: Sara Clark
Social Media: Jacqueline Sagun
👉Visit our website: https://www.petermanfirm.com/
This content is part of the movement to make the Conscious Design approach to developing products, brands, and companies widely used. Ian Peterman is the leading expert in Conscious Design, hosting the Conscious Design podcast and co-author of the book Conscious Design.
If you enjoy our content, please support us by liking, sharing, and subscribing to our channel!
—
This episode is sponsored by
· Anchor: The easiest way to make a podcast. https://anchor.fm/app
Today Ian welcomes Jessica. She introduces herself in the guest intro and also talks a bit about what her company does and what the main focus is on currently. Jessica then continues to describe how the journey of green products has developed while she was in the industry. Ian and Jessica then continue to talk about some criteria for new materials that have to be met in order for the material to be used and what exactly Jessica’s company looks for. She also describes the process of picking materials for the customer individually and how the process looks. Jessica then mentions that while picking products it is also important to think about how working with the materials look in real life and whether the materials can be used. Jessica also talks a bit about where she sees the market heading in the future. In the guest outro Jessica shares a bit about her course and what can be learned from it and invites people to contact her in case of any questions.
Parts:
- 0:00 – Guest Intro
- 5:02 – Market Change
- 10:53 – Material Criteria
- 19:10 – Real Life Application
- 25:10 – Future of the Market
- 30:18 – Guest Outro
About Jessica McNaughton:
Jessica has twenty years in Sales, Marketing, Business Development and Strategy in semiconductors, engineered materials and most recently sustainable materials.
Know more about Jessica and CaraGreen here:
check out the video version here
Hosted by: Ian Peterman, CEO and founder of the Peterman Design Firm
Your Next Steps
Developing your own product or brand?
We'd love to help your project be a success.
more podcast episodes
Energy Collection and Production with Alexander Suma of IBIS Power
Welcome to another episode of the Conscious Design Podcast, today Ian welcomes Alexander Suma. Alexander starts off with a quick background story and introduction of
A Mission to Remove Single-Use Plastic with Marina Tran-Vu of EQUO
Today Ian welcomes Marina Tran-Vu, who begins by talking about her story as she got started and what she does. Marina then talks about the
Have a question you want answered? Submit your question for a chance to have it answered and a shoutout to you on the episode!
Do you have a conscious design product, brand, or experience you’d like to share? Apply to be a guest on our podcast!
