Sustainability should support people, our planet, and be profitable. Ian Peterman, leading expert in Conscious Design, legacy branding, and product development, shares his personal experience as well as interviews forward thinkers, designers, and entrepreneurs on how to make a better world through conscious design. Join us for weekly episodes packed with unique perspectives and innovative ideas.
Today Ian welcomes Marina Tran-Vu, who begins by talking about her story as she got started and what she does. Marina then talks about the durability and popularity of different materials and the process of choosing on which materials to focus. Marina also talks about the products she sells and on which is the main focus and where they are trying something new. Marina talks more about the business plan for the future and who are they trying to currently sell and market their products to.
Parts:
0:00 – Guest Intro
3:29 – Materials
6:42 – Products
9:49 – Subscribe!
10:15 – Business Plan
16:41 – Guest Outro
About Marina Tran-Vu:
EQUO products are designed by harnessing the raw power of mother nature to replace single-use plastics. They are uncompromising in their mission – to provide a variety of truly eco-friendly solutions for everyday items. All of their products are 100% plastic-free, biodegradable and compostable. Simply – they’re here to rid the world of single-use plastic.
Marina Tran-Vu, a proud Vietnamese-Canadian, had the idea for EQUO in 2019. Her journey started when she went to Vietnam to help her family.
With the inspiration of trying to bridge the gap between Vietnam and the rest of the world, building a
sustainable future for her newborn nephew, working to support local economic growth and job creation
from her parent’s hometown, and the desire to raise Vietnam’s profile as a global leader in sustainability and innovation, she decided to venture on her own to bring to the world truly eco-friendly solutions.
Know more about Marina and EQUO here:
https://www.linkedin.com/company/equointl/
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Hosted by: Ian Peterman
Creative Director: Sara Clark
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We created this content so creative entrepreneurs like you can code social and environmental responsibility right into your brands’ DNA through Conscious Design. Ian Peterman is the leading expert in Conscious Design, hosting the Conscious Design podcast and co-author of the book Conscious Design.
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