Interview with Robert Creighton of Red Cape Studio in the Education of Designers

Today Ian welcomes Robert Creighton to talk a bit about education of designers. Robert introduces what he does and talks a bit about his journey and his mission. Then he moves on to discuss more where the classical education lacks a little bit and how is he trying to fix it and teach students a plethora of skills. Robert also talks about his personal vision for the future and he explains what he does to prepare his students for this world. Ian and Robert then talk about what the purpose of a product should be and how inexperienced students can correctly understand it and work with it. Robert then explains how asking dumb questions will help you advance in your chosen field. Robert and Ian both then talk about conscious design and slowly get to the importance of experiencing thing in your real life and not only virtually. The show ends with Ian and Robert both saying goodbye. 


  • Guest Intro (0:07)
  •  Developing Important Skills (7:12) 
  • Building a Better Future (16:36) 
  • Purpose of a Product (25:15) 
  • Asking Dumb Questions (28:48) 
  • Conscious Design (41:05) 
  • Real Life Connection (46:40)
  •  Guest Outro (54:41) 

About Robert Creighton:

 Robert Creighton specializes in the conceptual development of interactive experiences and the design of educational environments for cultural institutions. His professional experiences bringing varied and complex subject matter to life has led to the development and design of wide ranging visitor experiences for museums, aquariums, science centers and corporate clients. 


Robert Creighton

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Hosted by: Ian Peterman, CEO and founder of the Peterman Design Firm

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