Interview with Van West of Vocalytics on a Short Backstory on his Current Business

Today Ian welcomes Van West who opens up with a short backstory on his current business. Van talks a bit about what he picked up during his long time as an entrepreneur and shares it with the audience. Van then specifies what they are working on now and how they are researching sound but also mentions some exciting new possibilities the market provides. Van then explains what they understand about personalizing each customer and what he imagines can be possible in the future. Van and Ian talk about the special process of sound identification which Van’s company has developed. Van also talks a bit about the concept of the cloud but also mentions the limitations of it currently. In the guest outro Van invites people to check out his work and contact him if needed. 


  • Guest Intro (0:07) 
  • Key Insights (3:40) 
  • Exploring Sound (12:01) 
  • Customer Profiles (17:33) 
  • Special Process (20:34) 
  • Limitations of the Sky (26:36) 
  • Guest Outro (29:54) 

About Van West: 

Van West is an accomplished strategic business development, product, and marketing executive with 15 years’ experience leading teams in startups to Fortune 500 scale. 

Founder, mentor, and advisor to several high technology startup businesses, Van has helped raise more than $40MM in angel, venture, and private capital throughout his career. With full profit and loss (P&L) accountability across B2C, B2B, and B2E markets, his strategic investment network has powered growth for tremendously talented teams across the globe. 

Currently, Van is the founder and CEO of Techstars-backed Vocalytics. Helping facility-driven enterprises & spaces, Vocalytics is an AI software that listens to ambient noise, analyzes events & trends, and sends real-time alerts to improve essential business operations, reduce cost, and drive tangible business outcomes. He’s incredibly passionate in leveraging AI to augment the health, safety, security, and experience use cases.

current business

Know more about Van and Vocalytics here: 


check out the video version here

Hosted by: Ian Peterman, CEO and founder of the Peterman Design Firm

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