the Conscious Design™ Blog

Learn about the Peterman Method™, our approach to conscious design, and how you can take the next step in your project.

The Conscious Design™ blog, podcast, and YouTube channel is your guide to understanding the product development process, branding, and starting up a company. Whether inventor, designer, or entrepreneur, we have content to help you be successful. Written primarily by Ian Peterman, our CEO, founder, and Conscious Design expert, this blog pulls from his and our team’s extensive experience and history with startups, products, and brands as we seek to build conscious brands and products. We hope you enjoy this content and learn something valuable through it. Let’s make your vision a reality.

How Do End-to-End Testing Tools Support Real-World User Simulations?

Developers and QA teams are always searching for ways to ensure applications behave correctly in real-world conditions. End-to-end testing tools support real-world user simulations by automating the execution of user actions across every part of an application, helping teams reveal hidden integration issues before software reaches customers. By simulating everything

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Peterman Design Firm Named Best Web Design in Vancouver by Expertise

Peterman Design Firm is thrilled to officially announce that we are listed by Expertise.com as Best Web Designer in Vancouver, WA! At Peterman Design Firm, we help visionaries turn their ideas into products, businesses, and brands that change the world. Our design and development services—along with branding and start-up consulting—are

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What is Launch Management?

Launch management is the process of planning, coordinating, and executing the launch of a new product or service. It aims to ensure that the presentation is successful and goes according to plan. Many factors need to be considered when launching a new product or service.  The first step is to

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Tools of the Design World: Adobe Spark

If you’re a creative professional, chances are you’re well-versed in the Adobe Creative Suite. After all, it’s home to some of the most popular design tools out there, like Photoshop, Illustrator, and InDesign.

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What is Digital Ads?

Digital ads are advertisements that appear on digital devices, such as computers, phones, and tablets. They are often used to promote products or services online.

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Tools of the Design World: WooCommerce

If you’re running a WordPress website, there’s a good chance you’ve heard of WooCommerce. But what is it, exactly?  WooCommerce is a plugin that turns your WordPress site into an online store. It’s free and open-source, and it’s one of the most popular eCommerce platforms on the web. In this

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